SEO Ranking Factors

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SEO Ranking Factors:On-Page

SEO Ranking Factors: are you ready to drive more traffic.Using SEO Ranking Techniques When it comes to optimizing a site or a blog post, there are two main factors are.

On page SEO Ranking optimizes content for a target keyword within a Page or Blog Post. This includes using proper headings, proper keyword placement, ensuring content quality.

Why Do You Need On-Page SEO Optimization 

On Page SEO Ranking Factors

Search engines are nothing but a set of algorithms.  They look into several factors to rank your page for certain keywords. Now, we need to help search engines identify that target keyword from the blog post in order to make that post achieve a high ranking. When we do SEO-optimization of a post, we follow a certain set of proven methods to rank it higher on a search engine.

Nowadays, Google doesn’t only consider on-page SEO scores when ranking an article and blog posts or pages. It also brings into account many other factors like social media signals (shares, likes, tweets, follows, etc.),Quality backlinks, domain authority (DA), and many other off-page metrics.

On page Factors

SEO Ranking Factors:On-Page

Good And Unique Content Is King

One matter & Topic, which I would recommend you start doing is adding videos to your blog posts & website articles.Videos will not merely increase the amount of media on your posts (which will engage users), it will likewise make your posts that much more informative and content-rich.

10 On-Page SEO Ranking Factors for Pages and Posts 

1) Improve User  experience and user productivity.

Make sure your site is responsive and broken links are kept to a minimum. To ensure that readers coming from search engines spend a lot of time on your website. If they come to the back button quickly, your ranking will drop quickly too. Try using benefit-driven sub-headings (such as h2, h3, h4, h5) to be more engrossing.

2) Write Attractive Blog Post Titles:

This is the one of the most important on-page optimization factor. The reason for this is, because the more attractive and optimized your title is, the more people will click on it. And in general, the more clicks your post gets, the higher it will rank in search engines. You should try to use the targeted keyword or phrase toward the source of the title (H1) tag, but if that’s not possible, make sure it’s at least somewhere in the title. You should also not repeat the same keyword more than once in the title tag because you believe it will help the article rank higher. It won’t work. It can actually hurt your ranking. Don’t do it again.And continue the title length to under 65 characters.

3) Post Permalink Structure:

Making sure your URL is displayed correctly is an important on-page metric.  Again, you should practice your target keyword in the URL, and avoid using special characters, symbols, brackets, commas, etc.  Within the real URL. Use dashes to mark the strings in your URL structure. These are called “pretty” permalinks and are corroborated by most web browsers.

4) Optimized Heading Tags:

You should use heading tags to highlight various headings, sub-headings, and significant details.In WordPress, the title tag is set at H1.  You don’t actually need to use any more H1 tags anywhere in the blog article. One is enough for now. For section breaks, stick to H2 and H3 tags. Likewise, don’t use too many H2 or H3 tags in your post as Google’s algorithms won’t like that.

Write for Humans Titles

5) Keyword Density:

You should maintain the keyword density around 1.5% percent with a mix of LSI keywords.  Use your primary keyword once in the first paragraph and again in the last paragraph. And use it in the content where it creates sense.

6) Meta Tags:

You should add a unique and a relevant meta description with each website/blog post. You should use your use targeted keyword in the meta description, but don’t use keyword that’s make your description spamy. While search engines like google, yahoo and bing pick up on keywords, it’s also important for users to click on the present post. You need to write user-friendly, SEO optimized meta descriptions that make sense and are related to your blog post.

7) Optimized Images:

Image optimization helps a lot in driving huge traffic from image searches. Keywords in the “image title” and the “image ALT text” help to make your blog post more focused and aimed. But more significant than that: Images create engagement, And the more engaged a user is, the more probable they’ll stick around, thus increasing your overall rank.

But there’s one very important peak to note. High-quality(HD, HQ) images will slow down your website,and having a slow loading website will decrease your Google rank. So it’s very important to Compress images when possible.

8) Word Count Per Post (Write Min 900 words article)

Blog posts that don’t possess a lot of words typically don’t perform well on search engines.That’s because they’re commonly seen as being “less/low informative”. Of course, there are exceptions, but for a general information-based website/blog, creating posts with at least 500 words is pretty good standard. It’s always more beneficial and better to be well-researched and overly informative than it is to not provide enough information. This is particularly true if you’re targeting highly competitive keywords. Analyze other posts for your target keyword and look how many words they have written.

Good Content

9) Internal Linking:

Place links to related posts from your blog inside of your website/blog posts. Interlinking of blog posts will help you a lot, and your blog readers spend more time on your blog post, and it will also help to pass page rank to other pages of your website as well. When interlinking, will trying to use the best keyword as the anchor text, but be very careful not to over-do it. Internal links that are relevant to the original post show search engines that you are providing additional important & significant information beyond what is being displayed in the post content. Simply make sure your interlinking is relevant and necessary.

10) External Linking:

Apart from linking to your own blog posts, it is a great idea to link out your post to external sites as well. For example: if google is used somewhere in your article so hyper-link it to google.com. Again, only do this if the information in your post and on the external website is relevant to the information in your post. While linking out to external websites, you should connect to trusted websites and High Page Rank websites only.  If you experience doubts about the authority (PA & DA) or popularity of a website, you can now use a no follow tag attribute to avoid/stop passing your link juice to potentially bad websites. You should always use do follow links attribute for High PR & trusted websites and Nofollow links for those that are less trustworthy. But somewhere authoritative, like Wikipedia, or CNN, or a major player in your niche, will not only be trustworthy, they’ll likely have relevant content that your readers will enjoy. This will make your website seem more credible.

10) Write Engaging Content to Improve your SEO Ranking:

You should write some engaging content.  If you’re proving to get by with low-quality engage content and “trick” search engines, you will surely be fail. Your situation should be a complete manual for that keyword.  You should learn how to engage your audience in a manner that works for them. Try asking your readers questions and serving them.  Understand what they want to study, and then write that. If you are unable to write engaging content, So people will not spend much time on your website/blog, your bounce rate will increase 100%, and your rankings will plummet.

SEO Tip 

Use Latent Semantic Indexing (LSI) keywords in post’s body. Use LSI keyword in Heading 2 (H2) or Heading 3 (H3). Shoot for around a 1.5% keyword density.

Some Other Imp things you should keep in mind for  SEO Ranking Factors

  • Remove all stop words from permalink.
  • Add multimedia i-e Video
  • Minimum 500 words post.
  • Optimize images before uploading (compress and resize) to increase site loading speed.
  • Optimize page load speed (by compressing & resizing the blog images).
  • Create a unique meta title less than 65 characters.
  • Internal links to some other related articles.
  • Outbound links to relevant high-quality trusted websites.

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